Showing posts with label commercials. Show all posts
Showing posts with label commercials. Show all posts

Sunday, January 2, 2011

VIDEO: "Buying a Volkswagen from an Old Lady" Dutch Ad is Epic


In what could very well be one of the most amusing automotive-related ads we've seen this year, this Volkswagen commercial from The Netherlands puts a surprisingly wild twist on the belief that old ladies take good care of their cars. The 50 second-long clip finishes with the tagline "Not every old lady is reliable as a Golf". Watch the video after the break.


Flashback: Steve McQueen Drives the 2005 Ford Mustang... 25 Years after His Death


In 1980, the world lost a cultural icon. Steve McQueen, the star of such films as Bullitt and Le Mans, had died. Metastatic cancer had claimed the life of the King of Cool.

Still, the legacy lives on. The actor’s love of cars and motorcycles was well known. McQueen competed in many motor races including the 12 Hours of Sebring and the Baja 1000. He also owned several semi-unique vehicles including a Jaguar XKSS, a Porsche 356 Speedster and a Ferrari 250 GT Berlinetta Lusso. Here was a man who loved his cars almost as much as we loved his movies.

Flash forward 25 years. In 2005, Ford released this ad for the fifth generation Ford Mustang. In it, a farmer carves a racetrack through his cornfield in a non-too-subtle nod to the 1989 film, Field of Dreams. As in that movie, “If you build it, he will come.”, and Steve McQueen magically appears out of the cornfield (looking pretty good for someone who’s been dead and buried for a quarter of a century) and takes the wheel of the Mustang for one last turn around the track.

Through the use of a body double and some nabbed footage, McQueen is there in the cornfield and behind the wheel. Even five years on the ad is pretty impressive from a purely technical standpoint. But don’t take my word for it! Watch it yourself and let us know what you think.


Monday, December 27, 2010

New Astra Beats Ford Focus and VW Golf at Millbrook Test Track in Viral Video

Looks like General Motors' UK division is trying its hand at viral marketing with a new video showing 2010 Astra hatchback outpacing a VW Golf MKVI and a Ford Focus at the Millbrook Proving Ground test track in Bedfordshire, England. The driver behind the wheel of the Astra is none other than Vauxhall's own BTCC pilot, Fabrizio Giovanardi. If you turn up the volume and pay attention, you might hear some weird mechanical noises coming out of the Astra but guess that makes it a bit more realistic... Will be interesting to see if Ford and VW play along, but until then follow the jump to watch the video.


VIDEO: Mika Häkkinen and Michael Schumacher Meet up in New Mercedes Ad


Over the years, Mercedes-Benz has released many TV ads featuring two-time Formula 1 World Champion Mika Häkkinen and other renowned pilots, most ending with a funny twist. The Stuttgart-based automaker's latest commercial to hit the web, called “Sunday Driver”, follows a similar recipe. This time, Mercedes chose a hilarious way to promote its 4MATIC permanent all-wheel drive system. To shake things up, Michael Schumacher also makes an appearance, alongside a good-looking female driver.

We’ve also included the “Third man” commercial from a few years back, in which the “New Flying Finn” trumps the younger Fernando Alonso and Lewis Hamilton. You can watch both videos after the jump.




Saturday, December 25, 2010

VIDEO: Top Gear Season 13 Trailer with Little Clarkson, Hammond, May and Stig

It's been a long break, but the boyz from Top Gear are coming back with the first episode of the thirteenth season scheduled to go on air on Sunday, June 21, 2009. In true Top Gear fashion, the creative folks over from BBC have produced a witty teaser trailer that shows Jeremy Clarkson, Richard Hammond, James May as well as the man we've all come to know as the 'Stig', in their very early years dreaming of what they want to do when they grow up. Watch the trailer after the jump.


VIDEO: Suzuki Pits Kizashi Against Mercedes C-Class, Audi A4 and Volvo S40 in New Ads


Even though Suzuki had high hopes for the new Kizashi, sales of the sedan model haven't exactly blown the socks out of anyone this year. In fact, in the U.S
., Suzuki has only managed to deliver a mere 5,269 units of the four-door saloon through November. Do the math and that comes to under 500 cars a month.

But the Japanese automaker isn't about to throw in the towel, not just yet. Marking one of its largest advertising campaigns in years, Suzuki has launched an ambition set of edgy ads pitting the Kizashi against similar sized models in the luxury segment such as the Mercedes-Benz C350, Audi A4 and the Volvo S40.

In each case, the Kizashi is shown in a side-by-side test with one of the aforementioned models plus an outsider, and by that we mean a motorized sofa, a man covered in a bubble-wrap suit and a stretch limousine. Well, you can't blame Suzuki for not having a sense of humor. Scroll down to watch all three ads in the videos below.






Wednesday, December 22, 2010

VIDEO: Tata Tries to Boost Nano Sales with New Ad


As previously reported, Tata Nano sales in India have dropped significantly in the past few month, with just 509 customers opting for the US $2,900 micro car, down from 9,000 in July. It seems that Indian buyers have higher aspirations and are moving away from the Nano, as the nation’s market is booming. Reliability issues and a few spontaneously combusting units didn’t help sales either.

To mend the situation, the automaker has extended the car’s warranty and launched a new TV ad, depicting the Nano as the most lovable thing of Earth. Hit the jump to watch the commercial.


Audi Proposes R8 Spyder Car Cover for Unhappy BMW and Mercedes Owners


From the creators of last year's R8 V10 garage door decal promo, comes this new advertising project for Audi. This time, creative advertising agency Lowe Roche, came up with a groovy Audi R8 Spyder car cover aimed at BMW and Mercedes-Benz owners who are disappointed with their vehicles, as well as the rest of us who can't afford [...] Ingolstadt's flagship roadster model.

Here's the description from Lowe Roche's webpage: "Don’t have an Audi R8 Spyder? Now you can pretend to have one. Trick your neighbors, and best of all, trick yourself into thinking you have the car of your dreams. Perfect for the BMW or Mercedes owner in your life filled with regret."

Is it just me, or does the wording make the description sound overly conceited?

Tuesday, December 21, 2010

Fiat 500 Convertible "Hang's Over" at Frankfurt Airport

Following in the footsteps of other carmakers, Fiat decided to promote its newly launched 500 Convertible in Germany by hanging a full-sized model of the car on the ceiling of a main terminal at Frankfurt's Rhein-Main Airport. There are also a couple of signs on the walls that say "Happy to Meet You" though judging by the photo after the jump, people seem to be more 'happy' in finding their way out of the terminal than to stare at a car hanging over their head... The new 500 C that features a sliding ragtop with a rear-glass window went on sale in Europe this spring.

Engine options are carried over from the fixed-top 500 and include a 1.3-liter turbocharged diesel producing 75HP and two gasoline engines, a 1.2-liter four-cylinder with 69HP hp and a 1.4-liter four-pot churning out 100HP, available with either manual or robotized Dualogic transmissions.


VIDEO: Meet the Bad Boy Builders of Skoda’s Mean Green Fabia vRS


After focusing on the 'Mean Green' machine first, Skoda has now released a follow-up video clip documenting the fictional bad boy crew that builds the Fabia vRS hot-hatch in the firm's latest commercial on the car for the United Kingdom. The new campaign takes a darker but equally humorous twist on the Fabia’s ‘Made of Lovely Stuff’ proposition which was made famous by the 2007 Fabia ‘Cake’ commercial. You can watch the new ad in the video after the jump.

Flashback: Delta Lloyd's Epically Awesome Boomcar Commercial


Even though this commercial from Delta Lloyd, an insurance company with operations in the Netherlands, Belgium and Germany, has been making the internet rounds for quite some time now, somehow it slipped under our radar. Now, no thanks to a tip from one of our readers, we've probably wasted half of our day watching the clip over and over again... Yes, it's that awesome. Follow the jump to watch the Euro-tuned Boomcar ad along with a few more equally humorous commercials (all featuring the tag-line 'must be Delta Lloyd insured') from the Dutch insurer.










Saturday, December 18, 2010

VIDEO: Chrysler Promo Compares New 200 with Chevy Malibu and Ford Fusion


In what may be a sign of the times, the Chrysler Group is using bloggers, and members of social media sites and forums to promote its newest models on film. Here we see the company's latest promotional clip showing off the restyled and upgraded Sebring sedan, which as most of you know, has been renamed to 200.

The video hosts a number of people from various websites as well as one of its own marketers, and compares the mid-size sedan with Chevrolet's soon-to-be-replaced Malibu (see the official drawings here) and the Ford Fusion. Being a Chrysler made / edited promotional video, we'd take everything said with plenty grains of salt. Follow the break to watch the short clip.


 
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